In this weeks podcast, Andy discusses the easy steps website owners and content creators should follow to create compelling and clickable headlines for content in 2022 – as well as this weeks SEO News headlines.

** Don’t want to just listen? You can Watch the Podcast Live each Thursday on the SEO Andy Youtube Channel – https://www.youtube.com/c/Seoandyblog **

Andys Top Tips for Writing Compelling SEO Headlines:

1) Start With a Working Title

2) Be Specific

3) Add an Action

4) Focus on Pain Points

5) Use Your Data

If you would like to know more about how to write clickable headlines for content, you can read more here in Andys full guide https://bit.ly/3mVreJc

Please don’t forget to subscribe to the channel and hit the bell icon for notifications, we will be live each week – allowing you to get the Podcast before anyone else.

Visit SEO Andy at https://seoandy.com

The May 2022, Core Google Search Update has now been completed (1), in this weeks SEO Podcast, Andy discusses everything you need to know about the latest Google Algorithm Update;

• Who was affected by the Google Update?
• What impact has the Google Update had?
• Was it a content update, link update or something else by Google?

Andy talks through the in’s and out’s of the search update, including which websites have won & why – who the biggest losers are & why – and how you can help ensure your website recovers if it has been affected by the May 2022 Broad Core Update.

–

Meta Tag SERP Update – https://developers.google.com/search/blog/2022/06/title-script-misalignment

1, Google Confirm, Roll out of update is complete – https://twitter.com/googlesearchc/status/1534803662802935809

The May 2022, Core Google Search Update has now been completed (1), in this weeks SEO Podcast, Andy discusses everything you need to know about the latest Google Algorithm Update;

• Who was affected by the Google Update?
• What impact has the Google Update had?
• Was it a content update, link update or something else by Google?

Andy talks through the in’s and out’s of the search update, including which websites have won & why – who the biggest losers are & why – and how you can help ensure your website recovers if it has been affected by the May 2022 Broad Core Update.

–

Meta Tag SERP Update – https://developers.google.com/search/blog/2022/06/title-script-misalignment

1, Google Confirm, Roll out of update is complete – https://twitter.com/googlesearchc/status/1534803662802935809

In this weeks show, Andy talks about the latest Google Algorithm Update (landing now, from May 25): what we know right now, what it means, and who is likely to be hit!

Andy also discusses how to optimise your website for local search, explaining that 66% of people are looking to shop more locally moving forward (google survey).

If you’ve any questions or comments about the show, get in touch

—

Links mentioned in the show:

• Google Developer Notes for May 2022, Search Update – https://developers.google.com/search/blog/2022/05/may-2022-core-update
• Previous Search Updates (Moz) – https://moz.com/google-algorithm-change
• Google Search Console – https://search.google.com/search-console/about
• Google Page Speed Test – https://pagespeed.web.dev/
• SEM Rush Sensor* (tracking category rank fluctuations) – https://semrush.com/sensor
• Divi by Elegant Themes* – https://elegantthemes.com
• A Complete Guide to Local SEO (by SEO Andy) – findthegaps.com

If i have missed any links please let me know.

*the above marked links are affiliate links, using these links does not cost you any money but helps keeps this podcast running. Thank you.

In this episode Andy discusses the new Search Engine Indexing protocol which allows Website Owners and Content Creators to ask search engines to index content with priority. The new protocol can be used across content which has been updated, added or deleted.

Andy discusses how the IndexNow protocol can help website owners of all types, from bloggers to e-commerce – why website owners may want to implement this today and what the best methods are currently to implement the IndexNow protocol (plugins and CDNs).

You can learn more about the IndexNow protocol via https://www.indexnow.org

For the past few years I had procrastinated on the idea of creating an SEO podcast based around talking about what I teach and talk to my clients about.

In reality, what always put me off wasn’t that it was a ‘bad idea’ but that I was bias into think there was already a deeply saturated market for what I intended to create.

Who My SEO Podcast Is For?

My podcast has two audiences: Website Owners (or Business Owners) and Content Creators.

These targets are not the traditional SEO Podcast target audience, which more commonly are: Other SEO’s, Those in the Web World (perhaps web designers, web developers or other techies) or Other Marketers.

The reason and manner in which I want to be different is in how I communicate. My podcast isn’t going to be full of jargon, it’s not going to pretend you know about how anything works in the world of SEO or even when it comes to websites or social media. My Podcast is about education, and helping my audiences to grow online — and it is not based on the assumption of knowledge.

What I Will Be Talking About?

The Weekly SEO Andy Podcast to be truly engaging to my audience is going to split into a few distinct types.

• Questions and Answers
  answering questions either directly sent in or common questions from clients, business owners or as seen online.
• Latest Industry News & Its Effect
  a look at the latest news from the SEO & Online Web/Marketing world to see its impact on search and what effect it will have & whether businesses need to take any actions moving forward.
• Interviews
  two types of interviews — one with industry experts (SEO and Web) discussing helpful experiences and how clients can grow. a second type with business owners / creators based on their experiences & answering questions.
• SEO Tips & Tricks
  a look at how to undertake SEO from the basics to more advanced techniques, using Tips and Tricks to understand SEO.

As of writing this article, the first two episodes of Season One are available to listen too across all good podcasting services including iTunes and Acast.