For the past few years I had procrastinated on the idea of creating an SEO podcast based around talking about what I teach and talk to my clients about.
In reality, what always put me off wasn’t that it was a ‘bad idea’ but that I was bias into think there was already a deeply saturated market for what I intended to create.
Who My SEO Podcast Is For?
My podcast has two audiences: Website Owners (or Business Owners) and Content Creators.
These targets are not the traditional SEO Podcast target audience, which more commonly are: Other SEO’s, Those in the Web World (perhaps web designers, web developers or other techies) or Other Marketers.
The reason and manner in which I want to be different is in how I communicate. My podcast isn’t going to be full of jargon, it’s not going to pretend you know about how anything works in the world of SEO or even when it comes to websites or social media. My Podcast is about education, and helping my audiences to grow online — and it is not based on the assumption of knowledge.
What I Will Be Talking About?
The Weekly SEO Andy Podcast to be truly engaging to my audience is going to split into a few distinct types.
- Questions and Answers
answering questions either directly sent in or common questions from clients, business owners or as seen online.
- Latest Industry News & Its Effect
a look at the latest news from the SEO & Online Web/Marketing world to see its impact on search and what effect it will have & whether businesses need to take any actions moving forward.
two types of interviews — one with industry experts (SEO and Web) discussing helpful experiences and how clients can grow. a second type with business owners / creators based on their experiences & answering questions.
- SEO Tips & Tricks
a look at how to undertake SEO from the basics to more advanced techniques, using Tips and Tricks to understand SEO.
As of writing this article, the first two episodes of Season One are available to listen too across all good podcasting services including iTunes and Acast.